Web Design, Branding & Print Services in Lagos
Websites, online stores, brand identity, graphic design and print for Nigerian businesses — designed and built by theHoracle Studio, the Lagos studio of software engineer and designer James Morgan.
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One studio for your website, your brand and your print
Most growing businesses end up juggling a web developer, a logo designer, a flyer person and a printer — and then wonder why nothing looks or sounds the same. theHoracle Studio brings those pieces together. The studio is run by James Morgan (known online as theHoracle), a software engineer and designer in Lagos, so the same thinking shapes your website, your identity and the materials you hand to customers.
Choose the service you need below, or book a free call and we'll help you work out where to start.
Web design and development
Fast, mobile-first websites with a clear message, built on a CMS you can update yourself — for service businesses, creatives, startups and established brands. Includes structure and copy guidance, custom design, development with Next.js and Payload CMS, on-page SEO foundations and launch support.
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E-commerce, WhatsApp and Instagram stores
For businesses that sell products: full online stores with payments, and WhatsApp-first storefronts that turn "how much?" chats into structured orders. Informed by building Whatstore, a commerce platform for WhatsApp and Instagram sellers.
Explore e-commerce and social store setup →
Branding and graphic design
Logo and identity systems, brand guidelines, rebrands, social media graphics, pitch decks and marketing creatives — designed to look consistent on screens and in print.
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Flyer and print design
Event, promo and real estate flyers for WhatsApp, Instagram and print, plus business cards, banners, roll-ups, brochures, labels and branded merchandise — prepared properly for print and delivered ready to use.
Explore flyer and print design in Lagos →
Web apps and digital products
When a website isn't enough: dashboards, booking systems, client portals, MVPs and SaaS platforms. James builds full-stack products with React, Next.js, TypeScript, Node.js, Go, PostgreSQL, Prisma and Redis — the same stack he used to build Whatstore. Book a call to scope your product.
How every project works
Discovery
A free conversation about your business, your customers and what success looks like. You leave with clarity on scope, timeline and cost.
Design
We design around your audience and your content, and review it with you before anything is built or printed.
Build or production
Websites are developed and tested on real devices and connections; print files are prepared to the printer's specification.
Delivery and support
We launch, hand over everything you need, show you how to manage it, and stay available for what comes next.
Pricing at a glance
Every project is quoted on its scope, but our public project cost calculator shows current starting prices, which you can view in naira:
- Websites: landing pages from $300, business websites from $500, e-commerce websites from $1,000
- Branding: Brand Starter from $650, Brand Identity Pro from $1,500, Rebrand Package from $2,400
- Graphics: flyers from $50, banners from $70, invitations from $140, social content packs from $100
- Apps and products: MVP web apps from $800
For context on what drives these numbers, read how much a website costs in Nigeria.
See the work
Browse the portfolio for case studies — including Whatstore, Mugpit, the DJ booking website, Olfad Homes and Ponmile Fashoranti Photography — or read guides and insights on the blog. Want to know who you'll be working with? Read about the studio and its founder.
Popular guides

How Much Does a Website Cost in Nigeria? (2026 Guide)
What a website really costs in Nigeria in 2026: real starting prices, the 7 factors that change your quote, hidden costs to ask about, and how to budget.

How to Sell on WhatsApp With a Real Storefront
Turn chaotic WhatsApp selling into a real storefront: organise your catalogue, add one-tap order links, automate FAQs and track orders. A guide for Nigerian sellers.

The Branding Checklist for Small Businesses
A practical branding checklist for small businesses: foundations, logo files, colours, fonts, voice, touchpoints and templates — score your brand and fix the gaps.
Not sure which service you need?
Tell us what you are trying to achieve and we will recommend the simplest way to get there.